Embryo Digital

Client Case Study

Founded in 2015, Embryo are a leading independent Search & PPC Agency, known for their ability to consistently engage buyers at every stage of the customer journey. With their cutting edge in-house tools & high levels of innovation, the team deliver award winning results for their clients.

From Embryo:

Ben helped us execute a large scale video and photo project that allowed Embryo’s brand to grow in new and exciting ways. He helped us create dozens of stunning videos and photographed our brand new office space.

Not only is Ben fantastic at the nuts and bolts of videoing and photographing but his added value was the thing that really stood out for me. Right from the get-go Ben added an immeasurable amount of wisdom to the project and advised on the process, the content itself, and post-production.

All of this advice was delivered in an easy to understand way which made everyone comfortable discussing what he was helping us create. This, in a world of jargon, was superb.

Further, Ben ensured that all members of #TeamEmbryo who participated in the video and photo projects were relaxed and comfortable in front of the camera, something that can be daunting for those new to it. His calming presence ensured our participants were able to speak confidently, thus creating a better final product.

I would wholeheartedly recommend Ben and Matt to any business or brand who are looking for video and photography services.

Charlie M

Embryo Marketing Team

Work

Digital support for a growing multi-disciplinary agency in Manchester.

Key Production Elements

Concept / Treatment Development
Filming
Edit & Grade
Photography

Services Supplied

Video Production
Photography

Benefits of using Fettle Digital

Experience in engaging with video contributors on camera
Responsive To Varying Technical Requirements
Quality of work reflects Embryo’s premium brand position

Overview

We’ve supported Embryo with our Video & Photography production services. Completed projects have included production of a mammoth set of 107 ‘Thought Leadership’ videos, and extensive Headshot, Office & Lifestyle photography.

The Thought Leadership content was filmed over 4 days at Embryo’s offices, featuring 19 members of the team on camera. We covered a wide range of topics & then spent time in the edit distilling each message down to concise, easy to understand morsels of information.

A key part of the value of our services for Embryo centred around Fettle’s extensive experience of interviewing hundreds (if not thousands) of people on camera over the years. Adapting questions and engagement style for different personalities in-front of the camera is an essential part of getting people relaxed & talking well!

The round of Headshot photography we completed was done to a set style for consistency across Embryo’s online presence. In between photographing individual team members, we went round the office capturing a set of lifestyle images.

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